Ownership
Own the platform roadmap
Translate business goals into platform priorities across CMS, analytics, MarTech, content, performance, governance, and AI-readiness.
Hiring Manager Brief
What I would own, improve, and make measurable.
I am strongest where the website is treated as a business-critical platform: CMS, MarTech, analytics, performance, privacy, governance, AI-readiness, and stakeholder delivery moving from fragmented operations into a clear executive roadmap.
Director Web PlatformMarTechWebOpsAI/GEODigital ExperienceEnterprise SaaS
Operating Model
Reduce operational drag
Rationalize tools, clarify intake, improve QA, strengthen data quality, and create a healthier delivery model.
Measurement
Make outcomes visible
Create scorecards that connect performance, conversion, velocity, cost, risk, SEO/GEO, and technical debt.
90-Day Value
How I create leverage quickly
Audit
First 30 days
Audit architecture, tools, analytics, stakeholder workflows, vendor spend, technical debt, and top conversion paths.
Align
Days 31–60
Build a prioritized roadmap, operating model, scorecard, RACI, and launch-readiness standards.
Execute
Days 61–90
Ship visible wins in analytics trust, speed, governance, campaign quality, and executive reporting.
Best-fit environments
Where this works best
- B2B SaaS companies with complex web, MarTech, analytics, and stakeholder ecosystems.
- Teams that need stronger governance without slowing marketing velocity.
- Organizations where Marketing, Engineering, IT, InfoSec, and RevOps need one clear platform owner.
Connected pages
Hiring manager conversation?
I can help turn fragmented digital systems into a governed, measurable, revenue-supporting web platform.