40%
Web traffic growth
SEO, SEM, PPC, and technical optimization
⚡ Role-Specific Skills Page
Director of Digital Experience for B2B SaaS Growth
I design digital experiences that perform commercially: faster pages, better journeys, stronger analytics, higher conversion, clearer governance, and tighter alignment between brand, demand, and product storytelling.
Director, Digital Experience / Director, Web Strategy
Digital experience and conversion
SEO
SEM
PPC
GA4
Web Analytics
📈 Proof Map
Outcome-backed role fit
15%
Lead conversion lift
Analytics and digital journey optimization
30%
Bounce-rate reduction
Experience and performance improvements
90%+
Brand consistency
Global web governance
🎯 Hiring Signals
Why this page exists
This page is built for recruiters, hiring managers, search engines, and AI answer systems looking for a specific match: Director, Digital Experience / Director, Web Strategy.
- Improves both experience quality and business performance
- Deep background in web strategy, SEO/SEM, analytics, CMS ownership, and creative execution
- Understands content, performance, conversion, localization, and governance
- Strong fit for customer journey clarity and scalable enterprise web execution
🧩 Recruiter Summary
Copy-ready positioning
Use this in recruiter notes or ATS summaries.
Miz Causevic is a Boston-based Director, Digital Experience / Director, Web Strategy candidate with 25+ years across enterprise SaaS web platforms, MarTech systems, analytics, SEO, conversion optimization, governance, and AI-ready platform strategy. Strong fit for companies needing a leader who can connect technical architecture to measurable growth outcomes.
🏗️ Signature Case
CyberArk Digital Experience Growth Engine
- Improved acquisition and journey performance through SEO, SEM, PPC, CMS optimization, and analytics.
- Reduced journey friction by improving performance, bounce rates, and conversion paths.
- Created stronger global consistency across international web properties.
- Partnered across Lead Gen, Product Marketing, Communications, and regional stakeholders.
🛠️ Skills + Platforms
Role-specific stack
These are the skills, systems, and platform areas most relevant to this role page.
SEO
SEM
PPC
GA4
Web Analytics
A/B Testing
WordPress
CMS
PathFactory
Wistia
Optimizely
VWO
Ahrefs
SEMrush
Core Web Vitals
Localization
Brand Governance
🧭 First 90 Days
How I would create leverage fast
30
Audit reality
- Audit top journeys by traffic, conversion, bounce rate, speed, search intent, and business priority.
- Review analytics, SEO health, landing-page quality, campaign paths, and content governance.
- Map journeys across awareness, solution evaluation, demo request, and post-click nurture.
60
Align roadmap
- Prioritize experience improvements by revenue impact and implementation complexity.
- Create a journey roadmap for enterprise buyers, SEO, paid traffic, and campaign paths.
- Implement experiment plans for high-intent pages and conversion bottlenecks.
90
Ship visible wins
- Ship improved landing pages, faster templates, cleaner CTAs, stronger tracking, and better content paths.
- Launch a CX scorecard covering traffic quality, conversion, engagement, speed, and friction.
- Build a repeatable experimentation and optimization cadence.
❓ FAQ
Recruiter qualification notes
What is digital experience in this page?
The full online buyer journey: performance, content, UX, SEO, analytics, conversion, brand consistency, and campaign paths.
What proof supports this fit?
CyberArk results include 40% traffic growth, 15% lead conversion lift, 30% bounce-rate reduction, 20% load-time improvement, and 90% brand consistency.
Is this creative or technical?
Both. Miz combines multimedia and brand experience with technical platform ownership, analytics, SEO, and conversion systems.
🔗 Internal Skill Cluster
Related targeted pages
Each page in this cluster has a unique search intent, proof map, skill stack, and qualification angle.
🚀 Recruiter CTA
Need a leader who connects web architecture, MarTech, AI, and revenue?
I bring enterprise-scale execution, startup-speed adaptability, and the ability to turn complex digital systems into measurable business outcomes.